The NFTee
Introducing the NFTee. A one-of-a-kind physically wearable NFT artwork, created in collaboration with the artist @GabBois. We re-launched WS.NL as the one-stop shop for the new luxury youth.
Blurring the lines between luxury, fashion and technology to redefine ownership for the modern generation. Simply scan the front logo to unbox the digital AR filter of the NFT artwork.
ROLE: Lead Creative | Copywriting | Art Direction